Google Merchant Center Compliance Tool

Stop Losing Sales to
GMC Suspensions

87-point automated audit catches every policy violation before Google does. Auto-fix critical issues in one click.

Free audit No credit card Results in 60 seconds
Built for the operators doing it all themselves
Audit Report
bestgear.myshopify.com
72 / 100
Policy Pages
91%
Products
64%
Mobile UX
48%
Trust Signals
87%
Return policy page found
Page is published and reachable
Pass
AI-generated content detected
3 product descriptions flagged
Fail
Duplicate contact pages
2 contact pages published
Warn
16
Audit Modules
audit.py
87
Compliance Checkpoints
87-point framework
10
Auto-Fix Actions
fixer.py
< 60s
Full Audit Time
end-to-end

The GMC Suspension Trap

87% of suspended stores had fixable issues they never knew about

🚫
AI-Generated Content Detected

Copy-pasting from ChatGPT leaves invisible metadata in your HTML that Google's crawler flags immediately.

📍
Address Mismatch

Your GMC account address doesn't match your website footer. Instant misrepresentation flag.

🌍
Geographic Inconsistency

Your store says "Canada-wide shipping" but you're registered in the US. That's a policy violation.

📄
Duplicate Policy Pages

Multiple published Contact Us or Privacy pages confuse Google's trust signals and trigger reviews.

🔗
Broken Policy Links

A 404 on your Returns page equals automatic GMC policy non-compliance — no warnings given.

📦
Draft Products in Feed

Hidden draft products leaking into your Shopping feed trigger disapprovals across your entire account.

One Tool. Full Compliance.

Every check, every fix, every report — built specifically for Shopify stores selling on Google Shopping.

87-Point Automated Audit

Every GMC policy checkpoint, from meta descriptions to shipping policy language, checked in under 60 seconds.

10 Auto-Fix Actions

One-click fixes for the most common violations. Broken links, AI artifacts, duplicate pages — fixed instantly.

Mobile Storefront Audit

Simulates Google's mobile crawler to catch CLS issues, tap-target errors, and mobile UX violations before they cost you.

Backup & Undo Anything

Every change is backed up before it's applied. Revert any fix to the original state in one click — no risk.

Manual 43-Point Checklist

Guided checklist for items that need your eyes: address consistency, image quality, brand signals, and more.

Full Word Report

Download a comprehensive .docx audit report with all findings, fixes applied, and recommended next steps.

Inside the Tool

Audit results, one-click fixes, score breakdown, and the downloadable Word report — what the dashboard actually looks like.

A shop owner reviewing audit findings on a laptop alongside a teammate
Audit complete · 87/87 checks run

Built for the founder doing it all

You run product, marketing, support and feed compliance — and Google just disapproved 612 SKUs. GMC Auditor is the second pair of eyes that knows exactly what Google's reviewers look for.

  • No agency. No call. Connect your store, get answers in 60 seconds.
  • Every finding cites the exact GMC policy section it maps to.
  • One-click fixes for the 10 most common Shopify-side issues.
  • Word report ready to attach to your reinstatement appeal.
Run my free audit

From URL to Compliant in 3 Steps

No complex setup. No agency needed. Just your store URL and 60 seconds.

1
Enter Your Store URL

Paste your Shopify domain. We verify it exists and is reachable. No API token needed yet.

2
Connect Securely

Add your Admin API token. Stored only in your session, never on our servers. We only need read access for the audit.

3
Audit, Fix & Report

Get your 87-point report in 60 seconds. Apply auto-fixes with one click, download your compliance report.

Platform Support

Built for Shopify first, with deep integration across every compliance dimension.

Live
87-Point automated compliance audit
8 one-click auto-fix actions
Mobile storefront simulation
Backup & revert any change
43-point manual checklist
Full .docx audit report download
WooCommerce Soon
Core audit coming Q3 2026
BigCommerce Soon
Core audit coming Q3 2026
Magento Soon
Core audit coming Q4 2026
Wix Soon
Core audit coming Q4 2026
Squarespace Soon
Join waitlist for early access

Built for Shopify first. Other platforms coming soon — join the waitlist.

Verticals We Audit

Every vertical hits different GMC failure modes. Our 87-point engine knows which checks matter most for each.

apparel-store.myshopify.com
Folded shirts on display in an apparel store
Apparel
Fashion & Apparel
Size guides, return windows, fabric disclosures. Our scan flags missing size charts and incomplete return policies first.
summit-gear.myshopify.com
Outdoor hiking gear laid out on a desk
Outdoor
Outdoor & Gear
Heavy items, oversized shipping rules, country-specific delivery caveats. Common trip-ups in shipping policy clarity.
north-supplements.myshopify.com
Rows of supplement bottles on a shelf
Health
Supplements & Wellness
Restricted ingredient lists, FDA disclaimers, health claim language. Highest suspension risk — every product needs a manual review.
luxe-jewelry.myshopify.com
Gold and silver pendant necklaces on display
Luxury
Jewelry & Luxury
Material disclosures, authenticity claims, high AOV verification flags. We check for proper material descriptions and origin signals.

Inside the 87-Point Audit

Every check is mapped to a real GMC policy section. Here's what our engine looks for, broken out by category.

11patterns
AI Artifact Detection

ChatGPT, Claude and Gemini leave invisible HTML signatures in product copy. We scan for 11 distinct fingerprints across data attributes, class names and model identifiers.

audit.py · AI_ARTIFACTS
16modules
Audit Module Coverage

Shop info, pages, policies, products, collections, redirects, domain, contact, returns, shipping, legal pages, pricing, content consistency, trigger words, competitor benchmark, mobile UX.

audit.py · check_* functions
17checks
Mobile Storefront UX

Real-browser simulation via Playwright: tap-target sizing, CLS, viewport meta, navigation findability, product page completeness, hero presence, and contact pathways.

mobile_audit.py

Numbers above come straight from our codebase — every check is open to inspection.

Google Merchant Center — Answered

Everything Shopify store owners ask about GMC suspensions and compliance.

The most common reasons include: AI-generated product descriptions with invisible HTML artifacts that Google's crawler flags, mismatched business address between your GMC account and website footer, duplicate policy pages (two Contact Us or Privacy pages), broken return/refund policy links, geographic shipping inconsistencies (shipping policy mentions countries you don't actually ship to), and draft products leaking into your Shopping feed.

GMC Auditor checks all 87 known policy violation points and tells you exactly what's failing.

Step 1: Run an audit to identify every violation — guessing wastes time. Step 2: Fix critical issues first: remove AI content artifacts, repair broken policy page links, resolve duplicate pages. Step 3: Use auto-fix to apply the changes. Step 4: Request a review in your GMC account only after all issues are resolved — partial fixes get rejected.

GMC Auditor's auto-fix handles the 8 most common violations in one click.

After fixing all violations and submitting a review request, automated reviews typically take 3–7 business days. Manual reviews can take up to 14 days. The critical factor is fixing all violations before requesting review — Google will reject the appeal if any issues remain, and you'll need to wait again.

Misrepresentation is one of the most common GMC suspension reasons. It means Google found something inconsistent between your product listings, your website, and your actual business. Common causes: your shipping policy says "worldwide shipping" but you only ship to one country, your return window in your GMC feed doesn't match your return policy page, or your business address in GMC doesn't match what's on your website.

Yes — the audit is free. You get 5 full 87-point audits per store, no account or credit card required. The auto-fix feature (which applies fixes directly to your Shopify store) is a one-time $49 session. Additional audit runs beyond 5 are $9 for another 5 runs.

No. Your Admin API token is stored only in your browser session and is never written to our servers or database. It's used only to read your store data during the audit. When your session ends, the token is gone.

AI-generated content artifacts are invisible HTML attributes embedded in product descriptions when store owners copy text from ChatGPT or Gemini into Shopify's rich text editor. Attributes like data-sourcepos, data-start, and ChatGPT-specific CSS classes are invisible to human visitors but detectable by Google's crawler, which flags them as signals of bulk AI-generated content — a Google Merchant Center policy violation. GMC Auditor scans all product descriptions for these artifacts and removes them with one click.

Yes — in fact, proactive auditing is the best way to prevent suspension. GMC Auditor's 87-point scan identifies policy violations before Google does, giving you time to fix issues before they trigger a suspension. Many Shopify stores have violations they're not aware of, especially AI content artifacts from pasting ChatGPT descriptions and geographic shipping inconsistencies in policy pages.

A Google Merchant Center warning means Google has detected a policy issue and is giving you time to fix it — usually 7–28 days — before products are disapproved or the account is suspended. A suspension means your products are already removed from Google Shopping. Both require fixing the underlying policy violations, but suspensions additionally require submitting a formal review request. GMC Auditor addresses both by identifying and fixing the root cause violations.

GMC Auditor is currently built for Shopify, which has the highest rate of GMC suspensions due to its rich text editor creating AI content artifacts. Support for WooCommerce, BigCommerce, and Magento is planned for Q3 2026. If you run a non-Shopify store, join the waitlist at support@gmcauditor.com.

A Google Merchant Center compliance audit is a systematic review of a Shopify store against Google's Merchant Center policies to identify violations that could cause product disapprovals or account suspension. GMC Auditor performs an 87-point automated compliance audit covering policy pages, product listings, mobile UX, trust signals, shipping consistency, redirect health, and AI-generated content detection — delivering results in under 60 seconds.

Fixing a Google Merchant Center suspension costs nothing if you fix issues manually. Using GMC Auditor, the audit is free (5 runs per store, no credit card needed). The auto-fix feature — which applies all 8 common fixes directly to your Shopify store in one click — is a one-time $49 USD fee. This compares to Shopify agencies that typically charge $500–$2,000 to diagnose and fix GMC suspensions.

Ready to Get
GMC Approved?

Start your free audit — no account required. Results in 60 seconds.

Free audit  ·  No credit card  ·  No account needed